Musicians Driving Social Media: A Fresh Look

As Posted on Blog; November 05, 2013

Those who follow @RIAA on Twitter, read RIAA's blog or have caught RIAA's Chairman & CEO Cary Sherman presenting at a campus or forum near you  know we often discuss examples of how music is a centrifugal force of commerce and culture.

One way to view and consider just how much music is driving culture and innovation today?  Look no further than top social networking and entertainment sites Twitter, YouTube and Facebook.  You’ll find that 7/10 most followed on Twitter are musicians, 9/10 most watched videos ever on YouTube are professional music videos and that 9/10 most “Liked” celebrity accounts on Facebook are those of musicians. Take a look: